Landing Page and Website Optimization
While there are many factors that play into where, or even if, you website ranks on the top search engines, one of the most rudimentary building blocks is your site itself.
Factors that affect how search engines rate your website include:
- Keyword density
- Keyword prominence
- The language your website is written in
- Use or exclusion of movies and/or Flash files
- Word count of individual pages
- Internal links
- External links (inbound and outbound)
- Source code of the website
- and much more
Creating a powerful and profitable website requires that you address the core of optimization based on HOW A SEARCH ENGINE SPIDER will view your site, not how you personally view it from an asthetics standpoint. The reality is you can have the nicest looking website on the Internet, but if it is not constructed in a manner that is conducive to clearly communicating TO THE SEARCH ENGINE SPIDER (not an audience reading your website from the surface) what is important about your message and why it is good for them to rank your site in the coveted top spot 1 slot you will never achieve this position.
This is why enlisting the expertise of Webrak will pay for itself through increased sales in your product or service. We can pin-point the strong and weak areas of your website, through the eyes of a major search engine, and provide you with a clear map to success. No more wondering and guessing if the language, format, and content of your website is helping or hurting your rankings.
